HOLIDAYS INN EXPRESS PARTNERS WITH READING IS FUNDAMENTAL TO PROMOTE A SMART START IN EDUCATION

http://www.hospitalitynet.org/news/154000320/4030777.html

WHAT A GREAT IDEA... GUESTS ARE ABLE TO HELP CHILDREN IN THE WORLD TO GET THE LANGUAGE SKILLS!!!

Holiday Inn Express is partnering with a non-profit children's literacy organization called "Reading is Fundamental" to help children from birth to the age of 8 to have language skills to succeed in school and life.

How? To put books and literacy resources in the hands of children, Holidays Inn Express and "Reading is Fundamental" have created a website "www.hiexpress.com /rif" where guests can book their rooms in the 1700 properties of Holiday Inn Express Worldwide until the end of the year and donate at the same time! Meaning that everytime a guest book a room, RIF receives 9% of the consumed room rate.

Plus, Holidays Inn Express is going to commit to raise $1000 per hotel by engaging their staff and the local communities in unique ways such as hosting book readings parties to enable local communities to purchase new books and literacy resources and will benefit RIF.

Holiday Inn Express is also going to partner with Scholastic, the most famous publishing company to distribute thousand of books to RIF programs.

This partnership between Holiday Inn Express and RIF is a great idea as far as guests are part of it without having the expression of giving so much. It is a really meaningful cause because many children don't have the chance to go to school because of the lack of money of their parents. Better partnerships couldn't be found anywhere else!

If one of you is travelling please think about this link!